BEGIN:VCALENDAR VERSION:2.0 PRODID:-//Breakthrough Publishing - ECPv6.15.11//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-ORIGINAL-URL:https://breakthroughpublishing.net X-WR-CALDESC:Events for Breakthrough Publishing REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:UTC BEGIN:STANDARD TZOFFSETFROM:+0000 TZOFFSETTO:+0000 TZNAME:UTC DTSTART:20240101T000000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=UTC:20251106T100000 DTEND;TZID=UTC:20251107T180000 DTSTAMP:20260414T095642 CREATED:20250919T040647Z LAST-MODIFIED:20251031T203729Z UID:20257-1762423200-1762538400@breakthroughpublishing.net SUMMARY:The Vintner's Vanguard: A Four-Day Immersive Experience to Launch Your Wine Brand DESCRIPTION:the vintner's vanguard \n \n \n \n \n November 6-9\, 2025 \n\n \n \n \n \n 2025 \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Calling all Winepreneurs! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n You've Dreamed of Your Own Wine Brand.Now Let's Launch Your Brand.This isn't just another conference. It's an intimate\, hands-on\, four-day experience at our beautiful Irvine winery\, designed to give you the exact blueprint you need to succeed. Winery Academy together with McClain Cellars\, La Fata Cellars\, and Breakthrough Publishing is proud to present an immersive event for the would be vintner. We've combined two powerful programs into one unforgettable week. \n \n \n \n \n \n \n \n 00Days 00Hours 00Minutes 00Seconds \n \n \n \n \n \n \n\n \n \n \n \n \n \n \n \n \n \n \n \n \n 4 Days to Launch Your Wine Brand!  \n \n\n \n \n \n \n You are not alone. Launching a wine brand is a monumental undertaking. The gap between having a great wine and running a great wine business is where most new vintners get stuck. \n \n \n \n \n\n \n \n \n\n \n Buy Tickets\n\n \n \n \n \n \n \n \n \n\n \n \n \n\n \n Learn More\n\n \n \n \n \n \n \n \n \n \n \n \n Join The Vintner's Vanguard \n \n \n \n \n \n \n \n \n 3 ExperiencedSpeakers \n \n\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n This is where you BREAKTHROUGH! \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n You started your wine brand with a dream\, but are struggling to... \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Know Where to Begin \n \n \n \n Everyone starts with the wine. But the business model is truly the first step.  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Get Proof of Concept \n \n \n \n Is your idea and concept viable? Done already? Going to make money? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Connect the dots? \n \n \n \n You have the virtual tools\, but feel overwhelmed by the intricate details of the wine business. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Gain real momentum? \n \n \n \n You’re unsure what to do daily and weekly to actually grow your sales and brand awareness. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Confidently sell your wine? \n \n \n \n The thought of hosting a tasting or closing a club member feels intimidating and uncertain. \n \n \n \n \n \n \n \n Balance the business and your life? \n \n \n \n You’re pouring everything into this venture\, but need a strategy to ensure both you and the business thrive for the long term. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n How to Attract Clients & Build The Business? \n \n \n \n So you got wine in a bottle\, but how do you consistently grow your business so the brand earns money? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Navigate the complexities? \n \n \n \n Licenses\, compliance\, sourcing\, and marketing feel like a maze with no map. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n You are not alone. Launching a wine brand is a monumental undertaking. The gap between having a great wine and running a great wine business is where most new wine business owners get stuck. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Two Events.\nOne Mission. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PART 1 \n \n \n \n Winery Launchpad Intensive \n \n \n \n An exclusive 2-day workshop ONLY for Winery Academy members. \n \n \n \n \n (Thurs\, Nov 6 - Fri\, Nov 7) This is the in-person immersion you’ve been waiting for. We’ll take the virtual foundation you’ve built and translate it into real-world action. You will leave with a tangible plan to get your business in gear\, covering everything from winemaking fundamentals and compliance to mastering the art of the tasting and planning profitable events. \n \n\n \n \n \n \n \n\n \n \n \n\n \n Buy Tickets\n\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n PART 2 \n \n \n \n Pivot to Purpose Conclave \n \n \n \n An optional\, but highly recommended\, 2-day upgrade for the entrepreneur behind the brand. \n \n \n \n \n \n \n \n \n (Sat\, Nov 8 - Sun\, Nov 9) A successful business is run by a resilient\, purposeful leader. This intensive\, based on the frameworks in the best-selling books Pivot to Profit and Island of One\, is your opportunity to forge the mindset of an elite entrepreneur. Learn to turn adversity into advantage\, build a life of significance\, and ensure your personal growth keeps pace with your professional ambition. \n \n\n \n \n \n \n \n\n \n \n \n\n \n Buy Tickets\n\n \n \n \n \n \n \n \n \n \n \n \n The Pivot to Purpose Conclave is also available as a standalone event. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your 4-Day Blueprint for Success \n \n \n \n A four-day immersive program to provide virtual winery owners with the technical knowledge and business strategies to successfully launch and scale their wine brands. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Days 1 & 2: The Winery Launchpad Intensive We’ll take the virtual foundation you’ve built and translate it into real-world action.  This two-day intensive focuses on the practical\, tactical\, and operational aspects of your wine business. You’ll get an actionable\, hands-on\, step-by-step plan to launch and scale your brand faster. \n \n\n \n \n \n \n \n \n \n \n \n \n\n \n\n \n \n \n \n MASTER YOUR STORY Go beyond a simple brand name and forge the authentic "Why" that becomes the emotional core of your business. You'll learn to articulate your personal journey in a way that captivates audiences\, transforms customers into a loyal tribe of evangelists\, and makes your wine more than just a beverage—it becomes a story people want to be a part of. \n \n\n \n \n \n \n \n\n \n\n \n \n \n \n DEMISTIFY WINEMAKING Gain the essential language and knowledge of a true vintner. This isn't about becoming a winemaker; it's about becoming a confident brand owner. You will understand the strategic differences between sourcing bulk wine and shiners\, the impact of barrel choices on your final product\, and how to discuss your portfolio with an authority that builds trust and justifies premium pricing. \n \n\n \n \n \n \n \n\n \n\n \n \n \n \n BUILDING A REVENUE STREAM The curriculum covers creating a revenue plan and exploring ancillary revenue streams beyond just selling bottles of wine. This includes things like strategic local partnerships. \n \n\n \n \n \n \n \n\n \n\n \n \n \n \n INVENTORY & PROFIT PLAN You will learn how to manage your inventory and create a plan for profits. The program teaches you about picking the right grapes and establishing profitable pricing models. \n \n\n \n \n \n \n \n\n \n\n \n \n \n \n PROFITABILITY PLAN Learn how to design your label\, calculate the cost of goods\, set pricing models\, and plan for market penetration \n \n\n \n \n \n \n \n\n \n\n \n \n \n \n EVENTS & WINE CLUB You will be taught how to create and manage profitable events\, including a 90-day calendar of high-impact events. You will also learn how to launch a wine club and master the "Authentic Club Close" to build a loyal customer base. \n \n\n \n \n \n \n \n\n \n\n \n \n \n \n BRAND LAUNCH We will walk you through every detail you need to know to launch your wine brand. You'll leave with tangible marketing assets and a blueprint for a legally sound operation \n \n\n \n \n \n \n \n \n \n \n Days 3 & 4: PIVOT TO PURPOSE CONCLAVE This highly recommended two-day upgrade is for the entrepreneur behind the brand\, designed to help you forge the mindset of an elite leader. You will learn how to turn any adversity into an advantage and build a life of significance. \n \n\n \n \n \n \n \n \n \n \n \n \n\n \n\n \n \n \n \n DEFIND YOUR BRAND'S SOUL This section goes beyond the practical aspects to explore the deeper purpose behind your brand's profitability. You will do a deep dive into the essence of your brand\, focusing on the story and emotional core that captivates audiences. We will help you align your brand identity\, label design\, and profit plan so that every element of your business is authentic and purposeful. Your wine will become more than just a beverage; it will become a story people want to be a part of. \n \n\n \n \n \n \n \n\n \n\n \n \n \n \n MASTER YOUR MINDSET This section will help you build the unshakeable inner resilience of an elite entrepreneur. You'll learn to view past failures as valuable market research and shift from a reactive state of anxiety to a proactive state of creative problem-solving. \n \n\n \n \n \n \n \n\n \n\n \n \n \n \n MASTER THE MINDSET OF AN ENTREPRENEUR This highly recommended two-day upgrade is for the entrepreneur behind the brand\, designed to help you forge the mindset of an elite leader. You will learn how to turn any adversity into an advantage and build a life of significance. \n \n\n \n \n \n \n \n\n \n\n \n \n \n \n LEARN TO TURN CRISIS INTO GROWTH You will learn a battle-tested framework to turn any adversity into an advantage and harness a business crisis for exponential growth. The program teaches you to confront the difficult facts of your situation with honesty \, find the hidden opportunities in every setback \, and then create a strong battle plan to achieve your vision. This system helps you move from a reactive state of anxiety to a proactive state of creative problem-solving. \n \n\n \n \n \n \n \n\n \n\n \n \n \n \n DISCOVER YOUR PERSONAL NAVIGATION SYSTEM This is a powerful life-design framework that acts as a personal navigation system for achieving lasting fulfillment. You will learn to gain a clear understanding of your true purpose \, take ownership of your unique gifts \, and manage your time and energy effectively. The system also guides you to gain a new perspective on your past \, acknowledge your fears to neutralize them \, and satisfy your true needs instead of fleeting wants. By strengthening your core beliefs\, you will build the internal strength needed for long-term success. \n \n\n \n \n \n \n \n\n \n\n \n \n \n \n ANTICIPATE AND OVERCOME CHALLENGES This part of the program prepares you for the inevitable challenges of entrepreneurship. You'll learn how to identify potential problems before they arise and develop strategies to navigate them with resilience. We'll equip you with the mental tools to confidently deal with the complexities of the industry\, so you can lead your business through any obstacle. \n \n\n \n \n \n \n \n\n \n\n \n \n \n \n BUILD YOUR THRIVE TRIBE You will discover why the quality of your relationships is the ultimate predictor of your success. The conclave will guide you in creating a hand-picked inner circle of mentors\, peers\, and champions who will support your vision. \n \n\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n\n \n \n \n \n \n \n \n \n \n\n \n Jason McClainFounder & CEO - McClain Cellars\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n WINEMAKERS 0\n VINTNERS \n\n \n Speakers \n \n \n \n \n \n \n \n \n \n \n \n\n \n \n \n \n \n \n \n \n \n\n \n Vito La FataFounder & CEO - La Fata Cellars\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n\n \n \n \n \n \n \n \n \n \n\n \n Dean GuzmanWinemaker\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Why Attend? \n \n \n \n \n \n \n \n \n \n Intimate Setting:\n \n \n Expert Guidance\n \n \n Action\, Not Theory\n \n \n Unforgettable Experience\n \n \n \n \n \n \n This is not a crowded ballroom. You’ll have direct access to our team and connect deeply with a small group of ambitious peers. \n \n \n \n Learn from those who have built successful\, multi-million dollar wine and coaching businesses from the ground up. \n \n \n \n You will leave with completed workbooks\, a 90-day plan\, and tangible marketing assets\, not just a notebook full of ideas. \n \n \n \n Enjoy complimentary wine\, delicious food\, and the inspiring atmosphere of a working winery. This is a business trip that feels like a reward. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Ticket Pricing \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Winery Launchpad Intensive\n \n \n $995 TWO DAYS \n \n \n \n \n \n The essential 2-day deep dive for your wine business.\n \n \n \n \n \n \n Attend the exclusive Winery Academy sessions on Thursday & Friday. \n \n \n \n \n \n \n Perfect for those who need to focus solely on the tactical launch of their wine brand. \n \n \n \n \n \n \n Includes all sessions\, workbooks\, and lunches for the first two days. \n \n \n \n \n \n \n ACCESS TO THE RECORDINGS OF BOTH DAYS OF THE SESSIONS\n \n \n \n \n \n \n \n Buy Ticket \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n ELITE WINERY OWNER (VIP)ALL ACCESS PASS \n \n $1495 FOUR DAYS \n \n \n \n \n \n \n\n \n ONE-ON-ONE DINNER WITH JASON & VITO and get a chance to deep dive into any topic..\n \n \n \n \n \n \n \n\n \n PRIORITY seating\n \n \n \n \n \n \n \n\n \n FREE CASE OF WINE\n \n \n \n \n \n \n \n\n \n The complete 4-day immersive experience. \n \n \n \n \n \n \n \n\n \n Attend both the Winery Launchpad Intensive AND The Pivot to Purpose Conclave. \n \n \n \n \n \n \n \n\n \n The ultimate accelerator for both your business and your personal growth.\n \n \n \n \n \n \n \n\n \n Includes all sessions\, workbooks\, catered lunches\, daily wine\, and the exclusive Legacy Bottle.\n \n \n \n \n \n \n \n GET ALL ACCESS PASS \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Live Stream Pass (WATCH FROM HOME)\n \n \n $495-695 ONLINE ONLY \n \n \n \n \n \n DIGITAL COPIES OF THE COURSE MATERIALS\n \n \n \n \n \n \n LIVE STREAM THE SESSIONS FROM YOUR HOME\n \n \n \n \n \n \n $495 - ACCESS TO THE FIRST TWO DAYS ONLY\n \n \n \n \n \n \n $695 - ACCESS TO ALL FOUR DAYS ONLY\n \n \n \n \n \n \n \n Buy Ticket \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Seating is strictly limited to ensure an intimate\, high-impact experience. We expect this event to sell out quickly. Don't let this opportunity to jumpstart your business pass you by. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n\n \n \n \n\n \n\n\n \n\n\n\n Tickets\n\n \n \n \n The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities. \n\n\n \n \n \n \n Tickets are no longer available \n\n\n \n \n \n\n \n \n\n \n \n\n\n\n \n\n \n\n\n \n \n \n \n \n \n \n \n \n \n \n\n \n Add to calendar \n \n \n\n \n \n \n Google Calendar\n\n \n iCalendar\n\n \n Outlook 365\n\n \n Outlook Live\n\n \n \n\n \n \n\n \n \n \n \n \n \n \n \n McClain Cellars Wine Lounge (Irvine)\n \n \n\n16 Technology Drive\, Suite 111\n \n \n Irvine\,\n\n CA\n\n 92618\n\n United States\n\n\n\n\n + Google Map \n\n\n \n \n 800-409-6919 \n \n\n\n \n View Venue Website \n\n\n\n \n\n\n\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Your Wine Brand's Future Starts Now. URL:https://breakthroughpublishing.net/event/the-vintners-vanguard-a-four-day-immersive-experience-to-launch/ LOCATION:McClain Cellars Wine Lounge (Irvine)\, 16 Technology Drive\, Suite 111\, Irvine\, CA\, 92618\, United States CATEGORIES:Live Event,Mastermind,Online Event,Seminars ATTACH;FMTTYPE=image/jpeg:https://breakthroughpublishing.net/wp-content/uploads/2025/09/McClain_Cellar_Photographer_Jason_Anderson_55_of_66.jpg ORGANIZER;CN="Jason McClain":MAILTO:info@jasonmcclain.com END:VEVENT END:VCALENDAR